Today I was out doing chores, wearing my PCMI t-shirt that says "Computational Complexity Theory" with an intricate Turing Machine picture. The teenage girl cashier at Target kept glancing at my shirt off and on while she was scanning my items. ... I choose to believe she was thinking, "gee it's okay to be smart" (instead of, "who's this geek I'm helping, and why is she advertising her geekiness").
In the current culture of idolizing celebrities and materialistic behavior with gucci this and prada that and who got botox here and who's divorcing what actor there, I want to start promoting smartness - not in the obnoxious "I'm smarter than you" way, but in the "hey, being smart and working hard is something good to strive for" way.
My list of t-shirt logos I want to make/buy:
Fractions Are Your Friends
I *heart* Math
.... maybe I'll be crafty and make some with my school name on the back so that I can wear them on "spirit" days.